Taika creates coffee and matcha made from adaptogens, designed to make you more productive.

At Taika (“magic” in Finnish) we have one mission - fueling creativity. We're the next generation creative energy company. We make a range of award-winning beverages blended with adaptogens designed to make you feel inspired, not wired. 

Developed by Kal Freese (two-time Finnish Barista Champion and top 10 World Barista Champion), and Michael Sharon (former Facebook product manager) - our software-like development approach combines food science and premium ingredients to create outrageously delicious drinks that are secretly healthy for you - like the world’s first macadamia latte in a can. 

Taika’s delicious coffee and matcha lattes are made from all natural ingredients, infused with adaptogens with no sugar, unnecessary carbs, or artificial additives. All products are plant-based, keto-friendly and have no added sugar. Current lineup includes Black Coffee, Oat Milk Latte, Macadamia Latte, Mocha Latte and Matcha Latte. 

Some of the most creative people in the world fuel their best work with Taika, including Oscar and Emmy winning film maker Taika Waititi, the late Virgil Abloh, Grammy award winning musician Ryan Tedder, founder and investor Sophia Amoruso,  and science fiction author Hugh Howey among others. 

Michael Sharon

Kal Freese

Taika is a popular brand recognized for its unique flavors, health-conscious ingredients, and convenience of its products. It offers a variety of drinks that are not overly sweet, using natural ingredients that provide a boost of energy without causing jitteriness. The brand's commitment to health is seen through its use of zero sugar and healthier alternatives like macadamia and oat milk. However, the brand has received criticism for its texture, with some customers reporting chalkiness or clumpiness in the product. There have also been comments about an unusual or slightly bitter aftertaste, and a high price point relative to the product size.

Taika

matcha latte

Macadamia latte

Mocha Latte

Oat Milk Latte

Black Coffee

Coffee

Soda & Water

Drink

Good taste with a nice flavor, and very good chilled

It was decent in flavor but the texture left a lot to be desired. Liked that it had clean ingredients though!

The flavor was off putting. It reminded me of if you left a tea out for a few days and then came back to drink it. The rawness of the nut milk provided an unpleasant mouth feel. 

Matcha Latte was so good. Its not super sweet like starbucks and taste refreshing. You can taste its ceremonial grade Matcha. I also liked it had pea protein in it.

The macadamia latte was delicious. I replaced my morning coffee with it one morning and it did the job! It was very creamy tasting with no side effects of true dairy. I do not purchase many single serve latte drinks, but when I am feeling up for a treat Taika will be top of my list to grab from the shelf! I would love to try out the matcha latte as well! 

From the very first sip, Taika captivated me with its unique flavor profile. As a coffee lover, I was delighted by the rich, bold notes of their coffee blends, while the matcha offerings provided a refreshing and soothing alternative. Each cup was a symphony of flavors, carefully curated to deliver a sensory experience unlike any other.
But as with any love affair, there was a catch—the price. While I was more than willing to invest in my health and happiness, I couldn't ignore the fact that Taika came with a premium price tag. It was a bitter pill to swallow, knowing that indulging in my newfound favorite beverage would come at a cost. Yet, in the end, I decided that the benefits far outweighed the price.

This product was pretty good, but I don't see it making it's way into my daily rounds. I didn't experience any of the touted benefits (the laundry list may take time but I didn't feel any expected caffeine boost either). The taste was pretty good and even though they don't use normal sugars, I couldn't really taste the sweeteners that usually make up these "No Sugar Added" products. It is smooth and creamy as described and hit the spot on the beach. 

Really enjoyed the flavors and options for dairy free canned coffees. The matcha was also nice but not as rich and earthy as I would have hoped.

The Macadamia Latte was nice, but I think Black Coffee would have been more preferred.

About Taika